Andy is a vastly experienced and widely respected leader in the live industry, including events, venues, sports and entertainment. He joins ASM Global at a transformative time for Olympia London, a historic London landmark which sets the standard for conferences, conventions and exhibitions through its longstanding best-in-class reputation.
Previously Vice President for IMG’s European Stadium & Arena business, Andy has worked on many global events and world class venues including the opening of Wembley National Stadium, delivering $1 Billion in sales through Club Wembley; a global first. His most recent role has been as Venue Director of Tottenham Hotspur Stadium – Tottenham Hotspur Football Club from Oct 2012 until Dec 2023. Here, he successfully oversaw the delivery of the venue’s guest experience, and leading transformational business change from White Hart Lane to Tottenham’s new home. Andy was instrumental in the design, development, mobilisation and commercialisation, on a stadium now recognised as amongst the new standard for world-class venues.
Chris Bray, President of ASM Global Europe said, “We are delighted to have Andy join our team, particularly at this pivotal moment for Olympia London as it takes great strides towards an incredibly exciting future. Andy comes armed with exceptional experience, knowledge of the industry and proven track record for commercial success. He also shares in our ambition for the future and growth of Olympia London so I have no doubt that he will bring tremendous value and vision to the venue.”
Andy O’Sullivan said, “I’m incredibly excited to be joining such a transformational project at such a critical time, one that’s taking shape right here in London! It will be an incredible new landmark destination for the city, that will help to reshape the way we see and interact with conferencing, exhibitions, and the creative arts industry. I’m pleased to be joining the Olympia London and ASM Global family to develop what will be a showcase for the world.”
