Messe München has put Bhupinder Singh – who almost quadrupled sales of Messe München India – in charge of its Middle East expansion.
Since his appointment as CEO of Messe München India in 2016, Singh expanded the company’s portfolio in India from seven to more than 20 events. During this time, he almost quadrupled the company’s sales revenue to become Messe München’s second largest subsidiary.
The Middle East expansion will come under the umbrella of a new subsidiary – “IMEA Messe München”. The new organisation will conjoin operations of India, the Middle East and Africa. Singh’s appointment as president of IMEA was made official on 1 January 2025.
“[Bhupinder Singh] has already led our Indian subsidiary to extraordinary success and will now also establish our trade fairs in the Middle East,” said the two CEOs of Messe München, Stefan Rummel and Reinhard Pfeiffer.
At the same time, he will become a member of the board of directors of MMI Asia Singapore, Messe München’s umbrella organisation for China, India, Africa and the Middle East.
“Leading the IMEA region is an opportunity to shape the future of trade fairs in some of the world’s most dynamic markets”, Bhupinder Singh explained. “We aim to drive transformative growth across India, Africa, and the Middle East.”
