There is now an emerging trend of co-locating two or more different exhibitions under one roof (date and venue) to bring synergies and give broader benefits both to the exhibitors and visitors at large. The latest event in news is Pack Mach Asia Expo which will be co-located with Drink Technology India 2020 expo to be held at Bombay Exhibition Centre, Mumbai on December 09-11, 2020. An agreement was signed on 12th February 2020 between Institute of Packaging Machinery Manufacturers of India (IPMMI) and Messe Muenchen India, the organisers of Drink Technology Expo, to co-host Pack Mach Asia Expo. The agreement was signed by Bhupinder Singh, Managing Director, Messe Muenchen India and Samir Vijay Limaye, President of IPMMI. Drink Technology expo is an international trade fair for beverage and liquid food technology. It is considered to be India’s number one trade fair for the beverage, liquid food and dairy industry. “The synergy of both drink technology India and Pack Mach Asia Expo are strongly aligned,” said Bhupinder Singh, adding, “the co-location will add considerable value by integrating the packaging industry on one platform.” He is of the view that this trend-setting platform will bring together technology specialists, decision-makers and people of influence from all branches of the Indian industry.
