Global Gaming Expo (G2E) Asia, is the international gaming trade show and conference for the Asian gaming industry and the region’s largest sourcing platform for global gaming and entertainment products, has secured the Brand Exhibition Award for the year 2017. This is the second year that the globally renowned industry exhibition and the world’s leading event organizer G2E received the honour. The award is presented by the American Gaming Association (AGA) and organized by Reed Exhibitions.
The award is jointly organized by the Macao Convention and Exhibition Association (MCEA) and co-organized by the Macau Fair & Trade Association, the Association of Advertising Agents of Macau, and the Macau Federal Commercial Association of Convention & Exhibition Industry “It is such an honour to once again receive the Brand Exhibition Award,” said Josephine Lee, Chief Operating Officer of Reed Exhibitions Greater China. “G2E Asia has built a solid bridge between Macau and the world to promote local industry capabilities and economic development. As G2E Asia steps firmly into its second decade, being recognized for our contributions to Macau and the industry is quite an inspiration to all of us. We are extremely grateful to MCEA. This honour will serve as a driving force to ensure that our teams deliver even better and more professional editions that will fully meet the needs and exceed the expectations of the industry.”
The annual award recognizes and honours outstanding events, or “exhibition performances,” that serve as a role model in brand creation and have a positive impact on the long-term exhibition development and promotion of Macau’s MICE industry, thereby contributing to its maturity into an “International MICE City.”
Award criteria encompass exhibition settings (including hardware facilities and software capabilities), organization, service quality and effectiveness. This year’s Brand Exhibition Award is one of five award categories to be presented in December, together with the Brand Convention Award, Innovative Exhibition Award, Bid Convention Award and the Original Convention and Exhibition Award.
Global Gaming Expo (G2E) Asia, the region’s one-stop destination for forward-thinking gaming and entertainment decision makers and suppliers, attracts an increasing number of local and overseas participants each year. Its 2017 edition boasted its attendance numbers and visitor satisfaction, spanned a record-breaking 28,000 sqm show floor, and welcomed nearly 13,000 visitors from 84 countries and regions. More than 580 pre-arranged business matchings also took place, totaling onsite business volume numbers of $21.95 million, including $55.75 million in intended purchases.
The American Gaming Association is the premier national trade group representing the $240 billion U.S. casino industry, which supports 1.7 million jobs in 40 states. AGA members include commercial and tribal casino operators, suppliers and other entities affiliated with the gaming industry. And, Reed Exhibitions is the world’s leading events organizer, with over 500 events in over 30 countries, bringing together over seven million active event participants from around the world.
G2E Asia’s 12th edition will be returning to The Venetian Macao on May 15 -17, 2018.
