In 2018 he led the $205 million expansion of MCEC, this increased event space by 25 per cent and grew MCEC’s total size to 70,000 square metres, the largest centre of its kind in the southern hemisphere.
In recent years Peter pushed MCEC to become a global leader in sustainability in business events. In 2018 MCEC became a partner in the Melbourne Renewable Energy Project which means the 20,000 square metre expansion space at MCEC, is powered with renewable energy. In 2019 the business recovered more than 68 tonnes of food waste and donated over 74,000 meals to food rescue organisation, OzHarvest.
During his time at MCEC Peter was focused on maximising MCEC’s impact for Melbourne and Victoria, and in 2019 MCEC had a record economic impact to the state, exceeding $1.1 billion.
When the pandemic hit in 2020 – Peter embraced the challenges this presented to the business by managing the transformation and diversification of the business. This included supporting the Victorian State Government’s vaccination rollout and adapting the space to attract partners such as The LUME Melbourne, Australia’s first permanent digital art gallery. While competitors paused during lockdowns, Peter oversaw a comprehensive business transformation to an Agile operating model, to better position MCEC to serve customers in the wake of the pandemic. The organisation will see the benefits of this legacy for years to come.
