Rakesh Kumar Sangrai, Director – International Exhibitions, National Expert Committee on Textiles and Packaging, PHD Chamber of Commerce and industry

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ES. The PHD Chamber of Commerce and Industry has a strong presence in the exhibition space. Could you share how the Chamber supports and promotes international exhibitions? What role do these exhibitions play in fostering global trade and business development?

Rakesh Kumar Sangrai. The PHD Chamber of Commerce and Industry plays a crucial role in supporting and promoting international exhibitions, recognizing their significance in driving business growth and fostering global trade. Through active engagement and collaboration with prominent organizers, the Chamber aims to create platforms that connect businesses with international markets. One of the Chamber’s key initiatives is the organization of the Punjab International Trade Expo (PITEX), which has been successfully held in Amritsar for over 18 years. PITEX has attracted millions of attendees from both India and abroad, serving as a catalyst for economic resurgence and fostering partnerships that pave the way for future growth.

Building upon the success of PITEX, the Chamber is expanding its exhibition portfolio to other states in

India. The Uttar Pradesh International Trade Expo (UPITEX), launched in Lucknow in 2023, is a prime example of this expansion. By organizing such events, the Chamber aims to attract investments, encourage local business participation, and promote the economic development of these regions. The Chamber’s involvement in international exhibitions goes beyond mere organization. It actively collaborates with organizers as industry partners or co-organizers, contributing expertise and resources to enhance the success of these events. Additionally, the Chamber provides support to various exhibitions, recognizing their potential to contribute to global trade and business development.

Furthermore, the Chamber has a successful track record of supporting other prominent exhibitions. For the past three years, it has been an industry partner of the PACKMACH ASIA EXPO (PMAE), organized by IPMMI and MMI. The Chamber’s continuous engagement has significantly added value to PMAE by attracting buyers delegations from several potential countries. Moreover, the Chamber has been actively

involved in setting up the India Pavilion at numerous international exhibitions worldwide for the last ten years, with the support of the Department of Commerce, Ministry of Commerce and Industry, Government of India. This showcases the Chamber’s commitment to promoting Indian businesses on a global scale.

These exhibitions serve as invaluable platforms for businesses to showcase their products and services to a global audience, explore new market opportunities, establish valuable connections, and ultimately drive growth. They foster collaboration, knowledge exchange, and cultural understanding, contributing to a more interconnected and prosperous global business environment. In conclusion, the PHD Chamber of Commerce and Industry is a dedicated advocate for international exhibitions, actively supporting and promoting them through its own initiatives and collaborations. By creating platforms for businesses to connect, innovate, and expand, the Chamber plays a vital role in fostering global trade and business development.

In every exhibition lies the promise of connection, collaboration, and innovation

ES. As Director of International Exhibitions at PHD Chamber of Commerce and industry, how do you approach forming partnerships with international exhibition organizers?

Rakesh Kumar Sangrai. The PHD Chamber of Commerce and Industry’s primary objective is to foster trade and industry growth, both domestically and internationally. To achieve this goal, we focus on enhancing the value of exhibitions by attracting more exhibitors and buyers while incorporating knowledge sessions that benefit both exhibitors and business visitors. Additionally, we actively collaborate with government departments and ministries to facilitate business engagements. In PHDCCI and my own capacity, my approach to forming partnerships with international exhibition organizers is centered on aligning our objectives with their goals and identifying mutually beneficial opportunities.

Our focus is on enhancing exhibitions by attracting more participants and offering valuable knowledge sessions wherever needed. We actively collaborate with government entities to facilitate business engagements. To form partnerships with international exhibition organizers, we prioritize shared goals, complementary strengths, and mutual benefits. We aim to create long-term collaborations that drive trade and industry growth. By following this approach, PHDCCI successfully entered into MoUs with reputed exhibition organizers, forming partnerships that have contributed to the growth and success of both parties. We are committed to continuing this strategy and forging new collaborations that will further drive trade and industry development.

ES. With your expertise in textiles and packaging, which sectors do you see as having the most potential for growth through international exhibitions? How does PHDCCI help businesses from these sectors to expand their international footprint?

Rakesh Kumar Sangrai. Textiles and packaging are two key sectors in the Indian economy with significant growth potential. India’s textile industry is poised to reach US$350 billion by 2030, creating millions of jobs. Our country is already a major exporter of textiles and apparel, with exports expected to reach US$100 billion. Similarly, the packaging industry is rapidly expanding, projected to reach US$204.81 billion by 2025. The government’s focus on sustainability and reduction of plastic packaging presents opportunities for innovative solutions. PHDCCI plays a vital role in helping businesses from these sectors expand their international footprint through exhibitions. We provide support to companies participating in overseas events, leveraging our government connections to secure necessary approvals and resources. By showcasing their products and services at international platforms, businesses can explore new markets, establish partnerships, and enhance their brand visibility.

We believe that both textiles and packaging have immense potential for growth through international exhibitions. Our expertise in these sectors allows us to identify promising markets and connect businesses with relevant opportunities. By participating in targeted exhibitions, Indian companies can capitalize on the global demand for high-quality textiles and innovative packaging solutions.

ES. In recent years, exhibitions have evolved significantly. How do you see the future of international exhibitions? Are there any innovations or trends that you believe will shape the next generation of trade shows?

Rakesh Kumar Sangrai. The future of international exhibitions is set to be transformed by several key innovations and trends driven by advancements in technology, changing consumer behaviours, and the growing importance of sustainability. The rise of technology such augmented and Virtual Reality will continue to reshape exhibitions. Virtual and hybrid formats will become standard, allowing broader global participation and enabling attendees to engage remotely through interactive platforms. A growing emphasis on environmentally friendly practices is likely to shape the industry.

Exhibitions will focus on adopting sustainable materials, reduce waste, and focus on eco-conscious designs to appeal to socially responsible attendees. New and more advanced networking platforms and apps will facilitate easier connections between attendees, exhibitors, and speakers, fostering collaboration and idea exchange.

ES. International exhibitions offer a platform for India to showcase its strengths to the world. In your view, how are these exhibitions helping to strengthen India’s position in global trade? Could you highlight any successful international exhibitions where India has made a significant impact?

Rakesh Kumar Sangrai. International exhibitions serve as powerful platforms for India to showcase its strengths to the world and solidify its position in global trade. India has successfully participated in numerous international exhibitions in the textiles and packaging sectors such as Heimtextil Frankfurt, Intertextile Shanghai, Première Vision Paris, Magic in Las Vegas, USA etc. and in Packaging sector are Pack Expo International, Interpack Dusseldorf etc. Through its participation in these and other international exhibitions, India has demonstrated its ability to compete on a global scale and has strengthened

its position as a key player in the textiles and packaging industries. These events have played a crucial role in driving exports, attracting investments, and fostering partnerships that contribute to India’s economic growth.

ES. Exhibitions are not only about business transactions but also about knowledge-sharing and skill development. How does PHDCCI contribute to capacity building in industries like textiles and packaging, particularly through exhibitions?

Rakesh Kumar Sangrai. PHDCCI contributes to capacity building in textiles and packaging through exhibitions by focussing on organizing educational seminars alongside exhibitions that Facilitate knowledge exchange between industry experts and participants, Providing opportunities for networking and collaboration.

ES. Sustainability is becoming increasingly important across industries. How do exhibitions help promote sustainable practices? Is PHDCCI actively involved in supporting green initiatives through exhibitions

Rakesh Kumar Sangrai. Within PHDCCI, there are dedicated centers focused on sustainability, such as the Centre for Sustainability and Green Future Forum. Additionally, the Chamber organizes masterclasses on ESG and sustainability, providing in-depth knowledge and training to industry professionals. Now a days, in the exhibitions, exhibitors are focussing more on providing the sustainable solutions by showcasing their latest innovations. PHDCCI hosts annual events such as the Sustainable Textile Summit and International Conference on Sustainable Packaging. PHDCCI’s commitment to sustainability is evident through its initiatives and active participation in green exhibitions.

ES. Looking forward, what are the key opportunities you see for Indian businesses in the international exhibition space? Are there any new markets or emerging trends that you believe Indian companies should focus on to maximize their global reach?

Rakesh Kumar Sangrai. Indian businesses have immense potential to expand their global reach through international exhibitions. As the world economy continues to evolve, there are several key opportunities to explore:

Countries in Africa, Southeast Asia, and Latin America are experiencing rapid growth, offering lucrative markets for Indian products and services. Exhibitions provide a platform to enter these regions and establish a presence.
The increasing adoption of technology and e-commerce presents new opportunities for Indian businesses. Exhibitions focused on digital solutions, automation, and artificial intelligence can help companies stay ahead of the curve.
Global consumers are increasingly demanding sustainable products and practices. Exhibitions focused on sustainability and green technologies can help Indian businesses capitalize on this trend.

By focusing on these emerging markets and trends, Indian businesses can maximize their global reach, strengthen their brand presence, and establish long-term partnerships. International exhibitions provide an invaluable platform for achieving these goals.