The 32nd edition of SATTE, held from February 19 to 21, 2025, at Yashobhoomi, New Delhi, brought together over 2,000 exhibitors, 50+ countries, and 28 state tourism boards, reaffirming its status as South Asia’s leading travel and tourism exhibition. With over 40,000 attendees, the event facilitated global networking, business expansion, and industry innovation.
Supported by the Ministry of Tourism and key industry stakeholders, SATTE 2025 witnessed participation from international tourism boards, airlines, hotels, wellness resorts, cruise operators, and corporate travel professionals.
Transforming the Travel & Tourism Landscape
SATTE 2025 expanded its reach to 402 Indian cities, fostering global collaboration. Exhibitors included travel agents, online platforms, hoteliers, and tourism boards. Saudia Tourism was the Premium Partner Country, with participation from Malaysia, Thailand, Dubai, Sri Lanka, Nepal, and others. Uttar Pradesh served as the Host State, while Gujarat, Rajasthan, Odisha, Kerala, and Madhya Pradesh participated as Partner States.
Core sectors such as homestays, adventure tourism, and MICE (Meetings, Incentives, Conferences, and Exhibitions) took center stage, alongside India’s cruise tourism potential, showcased by the Indian Port Authority and the Cruise Bharat Mission.
Strategic Alliances & Industry Insights
The ‘Atithi’ initiative, in collaboration with SEPC, facilitated over 250 international buyers, strengthening inbound tourism. Dr. Abhay Sinha, Director General of SEPC, emphasized India’s tourism sector’s role in economic growth, projecting it to reach $150 billion by 2025. The Leadership Summit explored key trends, while the SATTE Awards, SHAKTI Awards, and Colours of SATTE recognized industry excellence. Engaging sessions addressed MICE growth, sustainable tourism, cruise industry expansion, and AI’s impact on travel.
To maintain year-round engagement, SATTE continued initiatives like SATTE 365 Clicks, podcasts, and industry roadshows. SATTE 2025 successfully cemented its position as the ultimate platform for shaping the future of India’s travel and tourism industry, fostering business growth, and global partnerships.
